Another case of the customer knows best. Recently you may have heard about how a intrusive form of copy protection was going to be included with Mass Effect and Spore that constantly connected to the internet (at the rate of every 10 days) just to check your serial was valid (with no check = no play).
There was a huge uproar as a consequence, with many potential buyers saying that they would just simply not buy their title (or even pirate it on purpose) just to get rid of this major intrusion...